Pharrell

Superstar Pharrell Williams says his Adidas boost slides are so comfortable they “feel like socks”.

“It is what I’ve been talking about for years and we finally got around to doing it. You should be the most comfortable you can be, and I think these slides are competing for that spot in your mind.”

“Throughout all of my work with Adidas Originals I’ve just tried to tell stories that might not otherwise be heard and use this platform to channel positive energy where we can. adidas and I share the same values and are dedicated to changing lives through sport and just knowing that our work together can impact others is really what it’s all about. Our collaboration is about the recognition and celebration of different colors, spirituality and cultures.”